Be Brilliant At The Basics

Digital Kaizen work with our clients to ensure they have solid foundations to build a robust and effective digital marketing strategy

Alex Dibble

9/18/20241 min read

yellow red blue and green lego blocks
yellow red blue and green lego blocks

Using the Kaizen way of continual improvement, we like to start by ensuring our clients are "Brilliant at the Basics" in the key areas of web analytics, site and content optimisation. This involves adhering to our tried and tested methodology to build a solid digital framework for your business.

Identify

Through a digital marketing audit, we will identify areas where your digital marketing techniques may be lacking and where your competitors are beating you. This digital marketing on-boarding process includes an SEO audit for SEO analysis and an extensive website analysis.

Optimise

Optimise your digital marketing strategy based on data insights to improve your digital presence. We have the digital marketing tools to create and can execute your digital marketing plan through technical implementations, SEO content and overall digital marketing strategies.

Monitor

Using our top digital marketing tools, including live web analytics and digital marketing reporting dashboards, we will monitor your company’s digital footprint on a daily, weekly or monthly basis, making sure your digital marketing strategy plan is optimised to maximise your returns.